Hello Brand Builders :
We have launched a campaign on Crowdfunder.co.uk to get enable us to hire our branding/marketing team to populate our new Brand Database with the competitors of our Crowdfunder.
READ ON IF YOU WANT TO KNOW MORE.
OR
GET FREE COMPETIVE ANALYSIS WHEN YOU PLEDGE YOUR SUPPORT HERE
We are building a Brand Database for small businesses to have access to affordable ££-£££ competitive analysis. A traditional branding agency would charge you £,£££-£££,£££ to build your brand for you.
With the funds we will hire 3 marketing graduates for 6 weeks to populate the Brand Database with Brands so we can launch our site and our first Brand Strategy Tool.
We want to put YOUR COMPETITORS in our Brand Database first so you, our Crowdfunder Supporters can receive full benefit from our first Brand Strategy Tool on the day it is launched.
HOW THE BRAND DATABASE IS KEY TO HELPING SMALL BUSINESSES
We excel at making people happy about shopping and we want to show you how you can create your Brand Proposition, Story, Values Culture & Vision through an analysis of your competitors. Our tools do this. The Brand Database is connected to each brand strategy tool and when selected, populates each tool with the competitive information for you, enabling you to leap over the branding learning curve and position your brand in your market with an informed point-of-view.
OUR FIRST BRAND STRATEGY TOOL :
Our first tool is a Brand Proposition tool. You'll learn what your competitors offer to customers in exchange for their business and which brand offerings you should focus on to have a chance to be successful in your market. You'll then position your brand in amongst your competition by the value of importance that each offering has for your business and to your customer. At the end of the step-by-step tool, you'll be able to download your results as a presentation-ready graphic. This is Branding 2.0.
WHY WE NEED YOUR SUPPORT :
1) It has always been our plan to initially populate the Brand Database with Brand information before we launch. We want to make a positive financial impact for every business that uses our Brand Database, so we've decided that we should fill the Brand Database with Brands that our Crowdfunder supporters have identified as their competitors, so they can receive full benefit from the first tool on the day we launch.
2) Our Brand Database will later be populated by crowdsourcing and, or by hiring our Brand Concierge service to populate the tools for you. This is a unique opportunity to receive some traditionally expensive competitive analysis for a truly low price.
3) Our Brand Culture has a mentoring facet : Everyone on our BrandStarMe team has mentored graduates into competent, confident human beings who now love their careers. We'd like to do our part and put some graduates into the workforce in a field they actually studied.
OUR BUSINESS :
We are bringing affordable branding to small businesses, which is an underserved market. So many businesses are failing and our tools can help small businesses audit their brand from a customer point-of-view. We want your customers to love you, believe in you, trust you, go to you and recommend you.
We aren't designing logos or brand identities, we only focus on helping businesses create the vital brand strategies they need to become more successful businesses. After you have a solid brand strategy you can then re-design your logo and market a brand identity that truly suits your business.
OUR BRAND CULTURE :
"Our Team is Your Team" Building a great Brand is about focusing on what your customer needs and wants. In that spirit : Our attention is focused on all aspects of what what our customers' need to build their brands. We want you really enjoy working on your brand.
(A not-so-secret-secret : successful brands work on their brands every single day, that is why they are successful)
Once you like/love your brand you can live it and then you'll want to work on it everyday too.
WHY WE ARE DOING THIS :
After 17 years of designing stores for high-end and luxury retail brands for my full-time profession and gifting my time to startups and small businesses for branding strategy sessions; I found that I could make clear and quick impacts in peoples livelihoods, by running their business or idea through my branding methodologies. I really enjoyed helping entrepreneurs align their business to a brand they could champion, so I founded BrandStarMe and recruited some talented branding enthusiasts to build it with me.
We turn businesses into brands. Support us to help us bring this vision of affordable branding to small businesses.
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